The world of Customer Relationship Management (CRM) is, as usual, in a state of flux bordering on chaos. The software is better than ever. Mid-market products, as expected, are hitting their stride and putting enormous pressure on the “high end” products. The hosted (ASP) services continue to gain market share but are beginning to encounter some bumps in the road.

All the while, there is a huge amount of activity at the corporate level. Firms are acquiring one another, or making significant internal organizational changes, throughout the industry.

The opportunities and pitfalls are greater now than ever before. And you cannot afford to wait. Doing nothing while your competitors develop sustainable competitive advantages through sales process design and CRM is the greatest risk of all.

This is the time when you must think both tactically and strategically in planning your CRM initiatives. You will find a wealth of information to help you within this web site, but the easiest way to get started is to simply call and discuss your plans with me or one of our project managers.